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THE ROLLER RABBIT WAY

The Roller Rabbit story begins in India with a piece of discarded fabric. More than a piece of hand-blocked printed cotton, this fabric told the magical tale of the Roller Rabbit and its quest for joy leading us to what we are doing today – making clothing, accessories, and home furnishings that make us happy. The playful print, incredible attention to detail, and hand-made nature of what we saw in India many years ago created a lens for us to look through as we make and share globally inspired products.

OUR STORY

We started out in 2003 with a capsule collection of colorful block print kurtas and grew from there. Our mission is to outfit vibrant lives with clothes and accessories that make us dream, lift us up, let us play, put us at ease and free us to cherish every moment with our loved ones. Today our Roller Rabbit makes everything from ready-to-wear, accessories, bedding, and, of course, our iconic sleepwear.

A Legacy of Craftsmanship

At Roller Rabbit, we believe how something is made is just as important as the finished product. We travel in search of knowledge and stories, constantly making new friends along the way. We take inspiration from the places we’ve traveled to and the incredible people we meet. Each and every piece is created by hand in collaboration with the indigenous artists who make our dreams a reality making each and every one of them part of our story.

Roller Rabbit looks to support small artisans and time-proven methods. From India to Peru, from Thailand to Bhutan, from Italy to Portugal, and even here in the United States, we work with those that are the best at what they do. They use time-honored techniques and traditions passed on from generation to generation and when they share that knowledge and happiness, we know we have made a truly special product and one we are proud to share with our clients and friends.

The way we create our products may not be the fastest but in an ever-changing world, Roller Rabbit desires to use business to do good and share Joy from around the world.

Photo Credits - Top Row: Photo by Scarlet O’Neill. Second Row: (left) Photo courtesy of Bar Palladio; (far right) Photo by Marco Trunz / Trunk Archive featuring Ana Kuni / Ice Models. Third Row: (center) Photo by Raj Patel. Bottom Row: SPAIN. Seville. 1955. Photo by Romeria del Rocio. © Inge Morath © The Inge Morath Foundation/Magnum Photos.