Martha's Vineyard Pop-Up | July 23rd - 26th | More Info

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Whimsical pattern featuring monkeys, lighthouses, bikes, boats, houses, flowers, shells, and Martha's Vineyard signs in a blue, red, and purple watercolor style on a white background. This playful design captures the spirit of Martha’s Vineyard.
A red fish-shaped sign with RR Fish Market written on it hangs from a wooden frame, evoking the charm of a coastal market.

July 23rd - 26th

Martha's Vineyard Pop-Up

Escape to the Vineyard with us! Stop by our exclusive Roller Rabbit pop-up at The Shop By WHEAT to shop the limited-edition Monkey on the Vineyard Collection, explore fresh summer arrivals, and enjoy a few sweet surprises along the way.

The Shop By WHEAT

23 Kelly Street, Edgartown, MA 02539

9 AM - 5 PM ET

A watercolor illustration of a yellow seashell with blue outlines, featuring delicate ridges and curves that are clearly visible from the front.
A blue and white illustrated sign featuring Edgartown and a left-pointing arrow, adorned with a blue flower and green leaves.
A watercolor illustration of a soft pink, fluffy flower with a blue outline and vibrant green leaves, delicately set against a plain white background.
A watercolor illustration of a sailboat with blue sails and a yellow-striped hull, drifting peacefully on gentle blue waves.

Plan Your Buy

The Exclusive Monkey on the Vineyard Collection

This collection will be available only at the pop-up while supplies last.

Woman wearing a short-sleeve button-up pajama top and matching shorts with playful blue, pink, and green cartoon prints, standing against a simple light background.

Polo Pajamas

A woman wearing a white camisole and shorts pajama set with colorful cartoon prints stands facing forward, her left hand by her side, looking slightly to the right, against a plain light background. The playful cartoon motifs add a cheerful touch to the sleepwear ensemble.

Mischa Set

A woman stands barefoot wearing white button-up pajamas adorned with colorful, playful animal and object prints on both the top and pants. She faces forward against a plain, light background, showcasing whimsical designs that add a touch of fun to her sleepwear.

Long Sleeve Polo PJs

Woman with curly hair wearing a matching short-sleeve pajama set with a playful pastel animal print, standing barefoot against a white background. Hands are in her pockets as she looks forward.

Liza Set

A woman wears a light blue Martha's Vineyard sweatshirt with cartoon graphics and white shorts featuring colorful illustrations, standing against a plain light background.

Phoebe Sweatshirt

Young child standing barefoot, smiling, wearing white pajamas decorated with colorful animal and vehicle doodle prints. The pajamas feature long sleeves, a buttoned neckline, and fitted cuffs. The background is plain and light-colored.

Kids Pajama

A young child smiles, wearing matching white pajamas with playful cartoon prints and white shoes, standing against a plain white background.

Kids Playa Play Set

A baby wearing a white onesie with colorful drawings sits on a blue and white striped blanket, gazing curiously to the side.

Infant Zipper Footie

A man stands barefoot wearing a plain white T-shirt and white pajama pants adorned with colorful, playful patterns against a simple light background.

Mens Simon Pant

A man stands barefoot wearing a white t-shirt and patterned boxer shorts. He faces slightly to the side, looking off to his left against a minimalist white background.

Mens Boxers

Young girl with long brown hair wearing a white dress with playful prints and beige sandals, standing and smiling against a plain white background.

Kids Serafina Tunic

Young girl with long brown hair, wearing a light blue Martha's Vineyard sweatshirt and a white ruffled skirt with colorful doodles, stands facing forward with her hands behind her back and a slight smile, embodying casual seaside style.

Kids Sami Skirt

Young girl in a light blue Martha's Vineyard sweatshirt and a white skirt with colorful prints, standing against a plain white background.

Kids Crewneck

Two white cloth napkins featuring colorful, whimsical illustrations of beach scenes, lighthouses, monkeys, sea animals, houses, and signs labeled with various beach names—all in a charming hand-drawn style.

Napkin Set

Square pillow with a white background featuring playful blue monkeys, lighthouses, fish, frogs, sailboats, and houses in blue, green, and red. The lively design is arranged in a whimsical, repeating pattern.

Decorative Pillow

Small zippered pouch with pastel illustrations, featuring a monkey wearing a sweater, a house, signposts labeled South Beach and Edgartown, and a handy gold keyring clip attached to the zipper.

Coin Pouch

Rectangular white pencil pouch with blue zipper, decorated with colorful whimsical drawings including a monkey, a sailboat, a red lizard, purple flowers, and playful food-themed signs against a plain light background.

Small Makeup Bag

A colorful fabric bag with red and white striped handles and edges, featuring charming blue, green, and pink illustrations of animals, houses, and trees on a white background.

Bondi Bag

Penny Lin Needlepoint Kit

A rectangular fabric zip pouch with a handle, adorned with playful blue and red illustrations of animals, signs, and flowers on a white background.

Carry All Case

A cheerful cartoon cat wearing a hat, sunglasses, and striped shirt jumps next to a blue bicycle with a basket of colorful flowers, exuding playful energy.
A hand-drawn sign with a red lobster illustration hangs from a wooden post. At the base of the post, a purple hydrangea flower with lush green leaves adds a charming, coastal touch.